This campaign for The Bottle-O was produced by Screencraft in collaboration with Sydney’s Dig Agency. Shot over two days alongside content for the client’s other brand, Cellarbrations, this series of short social ads was directed by Grace Julia and shot by Julian Panetta. This social media campaign was Grace Julia’s first opportunity to position herself as a comedy commercial director, delivering a cheeky tone and sharp timing, while creating work that genuinely speaks to Australian audiences.